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Wunderman - UK

News

Pip Hulbert on future-proofing your business

Technology creates new consumer behaviours. For that reason, it is crucial for companies to keep up with it. Consumers reward innovation.

According to Pip Hulbert, ‘data is the pounding heart of modern enterprise’. 99% of brands say that data is critical to success. Indeed, data is integral to digital transformation. Allowing free- flow of data enables new ways of thinking within an organisation.

‘It’s vital that modern businesses experiment, test, learn, repeat’

To learn more about our UK CEO Pip Hulbert’s views on business transformation, click here