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Wunderman - UK


More About Advertising - Chris Daplyn picks his (AI) Desert Island Ads

Robots and AI are no longer a thing of fiction. Automation is creeping into our lives more and more each day. With the likes of Amazon's Alexa and Google Assistant set to revolutionise our households, artificial intelligence will soon be the norm. The future really is coming. Or, as William Gibson said: "The future is already here - it's just not very evenly distributed." 

AI is a topic that Wunderman UK Managing Director Chris Daplyn has a lot to say on. In More About Advertising's 'Desert Island Ads', Chris discusses the strong role that tech plays in advertising, insisting that it's imperative for ads to still have that human touch. Read Chris's thoughts here, with a few well-known examples thrown in for your entertainment.