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Nokia | Finnish Christmas

Since Nokia’s home is Finland, and Finland is the home of Christmas, we developed a magical online 3D world to create a fresh and engaging Christmas campaign for Nokia’s most important sales period of the year.

This included a Christmas tree decorated with apps for downloading and sharing, as well as a quirky Finnish family highlighting gift ideas, discounts and offers.

The site had over 300,000 impressions (of which 150,000 were unique) and an 81% uplift on sales from the previous Christmas campaign. Nokia received a total of 9,000 acquisitions and as 16,000 app downloads in the two weeks before Christmas.