The Solution
Wunderman created a clothing/shoe configurator concept and
e-commerce design. We encouraged shoppers to start with a 'blank
canvas' - building the kit that best suits their individual
style and performance needs. To inspire users, we featured a rich
array of colours and designs across the site.
The Result
The site was launched in December 2008 in the US and UK. Conceived
and launched in just five months, Wunderman's deliverables included
strategy, design, user experience and template-build.
