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Strategist Camilla Hayselden-Ashby debates whether we should embrace Beme’s unedited reality

There has been a lot of hype around the launch of new video sharing tool BEME, but our Strategist Camilla Hayselden-Ashby isn’t sure whether or not the world needs yet another social platform – especially one that creates such raw and unfiltered video footage.

However – the invention is the brainchild of YouTube star Casey Neistet and Former Co Founder of Tumblr Matt Hacket so it may have a promising future.

To read Camilla’s view, understand more about what Beme is, and whether you should be downloading the tool – check out her article in Marketing Magazine here.