Following our two shortlists at Cannes Health Lions on Friday, the shortlist for the Direct, Media and Mobile Lions has just been released and we’re pleased to share that ‘The Next Photo’ work on behalf of the Childhood Eye Cancer Trust has been shortlisted three more times.
- Use of Direct Marketing – Direct Response Print or Standard Outdoor
- Creative Use of Tech – Augmented Mobile Experience
- Media Digital & Social – Use of Mobile Devices
For those of you keeping count, that makes a total of 5 shortlists so far so congratulations team! What a great way to kick off the week and the Cannes Lions Festival which lasts until Saturday.
The Data Innovation Lions are up next so keep your fingers crossed and to check out at the shortlists for each category as and when they are available – see here.